Finding Our Next Foothold: Clava Officially Lands in the USA

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April was anything but ordinary for us at Clava! It marked a monumental leap forward in our mission to revolutionise the fitness industry, one passionate gym owner at a time. We officially planted our flag in the United States, making our debut at the Climbing Wall Association (CWA) Summit in stunning Salt Lake City. And let us tell you, the energy and connections we made left us absolutely exhilarated!

April wasn’t just another month for Clava; it marked a significant step forward in our mission to move the industry forward, one enthusiastic gym owner at a time. We planted our flag in the United States at the Climbing Wall Association (CWA) Summit in the breathtaking landscape of Salt Lake City, and the experience left us feeling nothing short of exhilarated.

This premier event is the main annual industry conference and trade show for North America, acting as the central meeting place where professionals converge to learn, connect, and drive the future of climbing. 

For Clava, the Summit was a crucial opportunity to introduce our new technology and directly engage with the needs of the market. The enthusiastic reception we encountered underscored our understanding that US gym operators are actively seeking new solutions designed specifically to meet the unique demands of their industry, tired of outdated platforms or adapting systems from other sectors. 

Launching at this pivotal event signifies Clava’s commitment to ushering in a new era of efficiency and growth for indoor climbing gyms in the United States.

The Growth of Climbing in North America: Why Now is Our Time

The North American climbing scene is not just growing; it’s booming according to the recent 2025 Climbing Gym Market Report from Grand View Research. More people are discovering the physical and mental challenges, the camaraderie, and the sheer joy that climbing brings. 

Yet, behind the scenes, many gym operators are still navigating a complex web of disparate systems. Imagine juggling a painfully slow and complicated point-of-sale system from one vendor, a booking platform from another, and digital waivers managed through a third party – none of them communicating seamlessly, and crucially, none designed with the specific nuances of a climbing gym in mind. This fragmentation leads to operational friction, wasted time, and a less-than-ideal experience for both staff and climbers.

Clava offers a breath of fresh air and a much-needed solution. We provide a unified, purpose-built platform that elegantly integrates all the essential tools a modern climbing gym needs. This includes:

  • Intuitive Point of Sale (POS): Designed for quick transactions, membership management, and retail sales specific to the climbing environment.
  • Seamless Membership Management: From initial sign-up to renewals and tier management, all in one place.
  • Effortless Booking Systems: Streamline class, open climb sessions, and event reservations for optimal capacity management.
  • Integrated Digital Waivers: Secure and paperless waiver management, directly linked to climber profiles for easy access and compliance.
  • Comprehensive Risk Management Tools: Helping you prioritise user competency, safety and managing essential documentation.
  • And much more: All working in harmony to simplify your daily operations.

Our system isn’t just powerful; it’s also flexible and adaptable. Whether you’re launching a brand-new gym with ambitious goals or you’re a seasoned operator looking to upgrade your existing infrastructure, Clava is designed to scale with your needs and integrate smoothly into your workflow.

Crucially, Clava is more than just a software provider; we are active listeners and collaborators. Our development roadmap in the US will be shaped by the invaluable feedback we receive from gym operators on the ground. We’re committed to building features and functionalities that directly address the real-world challenges you face every day.

We are looking forward to onboarding forward-thinking US gyms that recognise the power of a unified, climbing-centric platform. We’re forging strong partnerships and working hand-in-hand with these early adopters to ensure Clava becomes an indispensable tool for the American climbing community.

Are you based in the United States and intrigued by the prospect of simplifying your gym operations with a system built specifically for climbing? We’d love to connect and explore how Clava can empower your gym to thrive.

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